You spread it over toast, toss it into salads and maybe even blend it into your morning smoothie, but have you ever applied Avocado to your skin? As it turns out, this wildly popular and versatile fruit is not only delicious to eat, but also deliciously nutritious to slather. Avocados have long been considered a superfood by nutritionists and health pros alike, and in recent years, have been recognized by skincare experts as a super ingredient. “Avocados are wonderful moisturizers and can be beneficial to the overall health of skin,” says Elizabeth Starr, Executive Director, Global Product Development. Interested in learning more? Keep reading for the inside scoop on this delectable skincare ingredient.

Avocado oil and Avocado butter are the two most common forms of Avocado infused into skincare. Avocado Oil is exactly what you think it is—oil extracted from the pit or seed, of the Avocado. Like the fruit itself, Avocado oil has a high concentration of healthy fats and essential vitamins, in particular Vitamin E, which is highly protective and helps seal in moisture. Avocado Oil is also known to enhance the absorption of other ingredients into skin’s surface. Avocado Butter is extracted from the creamy pulp—only it’s put through a process that results in a balmy, buttery texture perfect for creams, masks, and lip treatments.

The number one benefit of Avocado in skincare is moisture, and a close second is its skin-protecting powers. Here are the three ways your skin can benefit from Avocado:

• Helps Reduce Moisture Loss:

• Boosts Skin’s Barrier:

• Helps Soothe & Comfort:

Emollient ingredients—like Avocado—blanket skin with moisture. When your skin feels dry or flakey, applying a product with emollient ingredients helps to soothe and comfort with moisture.

Our Avocado-infused essentials are part of our Drink Up™ collection, which as the name implies, delivers moisture to thirsty skin.

Adding an Avocado-infused skincare product to your regimen is easy—and especially beneficial if you have dry skin. Meet our favorite ways to slip it into your daily routine:

• • Use it as a mask: If you have dull or dry skin, try applying our Avocado-based mask a few times a week for an extra boost of dewy hydration.


• • Apply it as a dry-spot treatment: If you experience dry patches on your face or body, apply an avocado-infused hydrator directly to the area. Be generous with your application and allow it to absorb before applying anything on top, like makeup. Dry lips? Smooth on our avocado-infused lip balm for a surge of lip-quenching hydration.

Avocado is a wonderfully nourishing ingredient to slather on. It elevates a simple piece of toast, and Avocado also upgrades your skincare by delivering skin-enhancing lipids for barrier-boosting moisture and a nourished, dewy-looking complexion.