Nature is Always Evolving, And So Are We.

As part of our commitment to sustainability, we're excited to present our refreshing and innovative new packaging design.

Commitment to Sustainability

Sustainability has always been a priority for Origins. Our Global Brand President, Amber Garrison, shares the thinking behind our recent packaging redesign with our Executive Director of Global Communications, Alexis Ansley-Benjamin, and explains why it is important.

Our Vision

We strive for packaging that uses a reduction in plastic, recycled content and FSC-certified cartons, wherever and whenever possible.


Our New Packaging Uses 35% Less Plastic*

That's equivalent to saving 2,000,000
plastic water bottles*

*Compared to prior packaging portfolio. Equivalent weight of
500ml plastic water bottle.


On Average 40% Reduction In Material

On Repack Jars with
thinner walls**

**Compared to prior jar format.

  BEFORE                              AFTER



What Else Is Different?

We’re now using 30% post-consumer recycled content across all of our packaging*

 

All of our new jars are ergonomically designed to fit the palm of your hand for a no-slip grip 

 

And our new soothing and natural colors visually tell our story through the lens of nature and science


*Based on July 1, 2022 – June 30, 2023 production
volumes shipped to distribution locations.




Evolution Doesn't
Happen Overnight

Led by our Global Packaging Design & Visual Merchandising team, our new look embraces recyclable materials and mindful design. Executive Director Tamar Teller and Senior Manager Stephanie Kim share how they landed on the cohesive, intentional, nature-inspired approach.

"It took 6 years, 5 material types and 49 designs to achieve our new intentional, warm, sophisticated packging"

Tamar Teller,

Origins Global Executive Director Of Packaging

Design & Visual Merchandising

 

 

 

New Look, Same Formulas You Love

During this evolution, you might see both our new and old packaging in the wild. But don’t worry—the formulas remain exactly the same.